Site speed it critical for a number of reasons. First, users are shown to leave sites that response sluggishly. See this study. Secondly, Google is judging you. No seriously, they take into account page load time in their search rankings. How do we know this? Easy, they provide tools to help you speed up your site. If you stop and think about it, they faster your site loads, the better the user experience and the easier/faster it is for Google to index your site. Take a moment and check out Google’s Site Speed tools to get a feeling for what they are looking for.
One of the quickest ways to speed up your site is to install a CDN. MaxCDN is currently offering a 25% off discount code. They’ve been nothing but great to work with so far and we highly recommend their services.
Good Luck and please let us know if you need any help speeding up your site.