Art Seen Alliance (ASA) is a creative studio and event-production company based in Austin, Texas. Since 2007, the team has partnered with artists, agencies, and global brands to design and produce immersive environments—from custom festival builds and touring activations to museum installations and branded experiences.
Art Seen Alliance had outgrown its original website and needed a digital presence that could:
Lion’s Share Digital conducted discovery sessions with founder Warren McKinney and project manager Sally Lindsay to capture ASA’s story—from its roots in Austin’s arts scene to its evolution into a national production partner.
We refined their brand voice to balance creativity, professionalism, and warmth, ensuring every line of copy felt approachable yet expert.
We designed a new content hierarchy to mirror ASA’s full-service process:
Each page was optimized for search intent, targeting key phrases such as event fabrication Austin, stage rentals Texas, and custom scenic design.
A key innovation was solving how to connect two separate websites—artseenalliance.com and austinstagerental.com—without disrupting the user experience or sacrificing SEO authority.
To achieve this, we:
"We are so appreciative of Jesse and his team working alongside Art Seen Alliance to overhaul our website... I particularly like the UX they designed to include our subsidiary Austin Stage Rental into the navigation flow... The Lion's Share team was very patient with our feedback and helped find solutions for our various needs."
The website transformation led by Lion’s Share Digital elevated Art Seen Alliance’s online presence into a unified, high-impact experience connecting both Art Seen Alliance and Austin Stage Rental. The new site captures the brand’s creative energy while appealing to corporate and agency buyers seeking a trusted, full-service production partner.
Through a blend of strategic UX design, SEO optimization, and a scalable content system, our team delivered measurable results — stronger search visibility, higher engagement, and clearer conversion paths for project and rental inquiries.
Today, Art Seen Alliance has a powerful digital foundation built to showcase its artistry, attract new clients, and fuel long-term growth across both brands.
A cohesive digital presence connecting Art Seen Alliance and Austin Stage Rental without losing SEO value.
Improved keyword rankings and richer content targeting fabrication and staging audiences.
Simplified navigation and clearer paths for rental inquiries and project requests.
A flexible content system ready to scale with future case studies and new service pages.
If you and your creative tech company feel you deserve more business than you are currently gaining, fill out our quote request and let’s start a conversation!
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